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The Phoenix City Council unanimously approved an incredibly important new affordable housing initiative. With Phoenix being the nation’s fastest growing city, and housing costs outpacing wages, the need for attainable rental housing has never been more urgent.

Budget-friendly rental housing may seem like a thing of the past in the Southwest Valley, but for one company, it’s the wave of the future. Greenlight Communities, a Scottsdale-based company focused on what it calls “attainable” housing, recently closed escrow on 8.8 acres on the Southeast corner of 150th Avenue and Encanto Boulevard in Goodyear.

The onset of COVID-19 in mid-March could not have come at a more inopportune time for apartment operators. The sector’s spring and summer peak leasing season was set to begin, but stay-at-home orders largely restricted apartment communities from providing tours to prospective tenants.

Scottsdale-based Greenlight Communities broke ground on Cabana on Power, a 244-unit multifamily development in Mesa. The site is located at 6151 S. Power Rd. and the “attainable” housing project is expected to fill the void between affordable and luxury apartments.

This month, the Phoenix City Council unanimously approved an incredibly important new affordable housing initiative; with Phoenix being the nation’s fastest growing city, and housing costs outpacing wages, the need for attainable rental housing has never been more urgent.

Last month, the Phoenix City Council unanimously approved an incredibly important new affordable housing initiative. With Phoenix being the nation’s fastest growing city, and housing costs outpacing wages, the need for attainable rental housing has never been more urgent.

This month, the Phoenix City Council unanimously approved an incredibly important new affordable housing initiative.

As Maricopa County continues to rapidly grow, local housing officials see a systemic need for more attainable housing.

In the grand scheme of things, affordable housing – typically envisioned as multifamily layered development including single-family detached and attached dwellings – is a fair and balanced way to describe Phoenix metropolitan housing stock.

A Scottsdale-based housing company is looking to fill a need in the Valley apartment market.